With the Marketing Club, we tend to focus on the how-to and implementation of various tech and marketing strategies. 


With REDM, you go through an extensive educational curriculum designed to equip you with a complete understanding of marketing principles and digital marketing best practices as well as implementation. You get a deeper understanding of the WHY that we can't always do in Member Training sessions. Plus, there's content you haven't seen before. 


That's why completing the REDM course and earning the REDM credential translates to confidence on the part of home sellers in the market. REDM gives customers confidence that you know what you're doing when it comes to selling their homes. Even though this certification isn't recognized by the NAR, we will do our part to spread awareness both to agents and sellers.